Welcome to Silica

Silica proudly features the best appliances from renowned luxury brands like Bosch, Thermador, Monogram, Sub-Zero, JennAir, Fisher & Paykel, Cove and more, in our Fond du Lac, Beaver Dam, and Watertown WI appliance store locations. Browse our selection of luxury refrigerators, ovens, ranges, hoods, dishwashers, microwaves, laundry appliances and freezers, built with the latest innovations and cutting-edge technologies. Your home deserves nothing but the best in luxury, and Silica delivers.

Shop now

SHOP BY CATEGORY

Appliances

Mattresses

Furniture

Electronics

Outdoor Cooking

SPECIAL PROMOTIONS

Luxury Appliances

Unmatched Style, Quality, and Performance

We help redefine luxury in every corner of your home; discover a world of possibilities where luxury, comfort, and innovation blend together! Our collection of luxury appliances is curated to enhance the functionality and elegance of your living spaces. Silica proudly features the best appliances from renowned luxury brands like luxury brands like Bosch, Thermador, Cove, JennAir, Fisher & Paykel and more in our Beaver Dam, Fond du Lac, and Watertown, WI, appliance store locations. Browse our selection of luxury refrigerators, ovens, ranges, hoods, dishwashers, microwaves, laundry appliances, and freezers, built with the latest innovations and cutting-edge technologies. Your home deserves nothing but the best in luxury, and Silica delivers.

Shop Luxury Appliances

Custom Home Electronics Integration

Elevate Your Home, Elevate Your Lifestyle

At Silica, we don't just sell TVs, speakers, home theater systems, and other home electronics; we also create immersive experiences. Our custom home electronics integration services cover everything from smart home installation to home theater, audio and video, and home security installation. Experience the future of living with our smart home solutions and indulge your senses with our state-of-the-art audio and video systems. Whether it's a dedicated listening room or a multi-room setup, everything is tailored to your preferences, ensuring a top-notch experience. By carefully handpicking the best products from premium brands like Samsung, Sonos, Yamaha, LG, Klipsch, Sanus and more, we ensure you have access to the best electronics for your home.

CUSTOMER REVIEWS

Tell us how we did! Please consider taking a few seconds to leave us a review.

It's Our People that Make Us Different

SERVICES

Service is the heart of our business. Our dedicated and experienced service team is here for you if your product fails for any reason.

DESIGN TEAM

Whether it be a simple update or an entire home redesign our Furniture and Custom Electronic Team are here to help every step of the way.

DELIVERY

It’s our team of Professional Installers that are committed to deliver and properly install your product with the utmost care to your home in a timely manner.